Download e-book for kindle: A Practical Guide to Web App Success by Dan Zambonini

By Dan Zambonini

ISBN-10: 1907828052

ISBN-13: 9781907828058

So much present net app books hide a particular degree of the improvement method, reminiscent of the technical construct or person interface layout. For marketers or undertaking managers who desire a whole assessment of the net app improvement lifecycle, little fabric presently exists.

In this publication, balanced, well-researched recommendation is imparted with the certainty that various occasions and enterprises require diverse methods. It distills the an identical of a number of books into the very important, useful info you must create a winning net app, blending strong assets with narrative causes.

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Additional info for A Practical Guide to Web App Success

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As you enter data into each field, the Estimated Reach (number of Facebook users) automatically updates. Start near the bottom and enter topics related to your app. Be as specific as possible. The estimated reach on the right will update to give you the total number of people on Facebook who might be interested in your app. 1 The location of this page is subject to change, but can currently be found by clicking Ads, then the Create an Ad button 58 Performing informal market research with the Facebook Ads tool Specify a variety of locations, age ranges, sexes and relationships statuses.

Periodic repository backup You’ve set up your version control software to ensure that you can review and rollback to any previous version of an important file for your web app. Now let’s make sure that this repository of changes is also backed up in case something goes awry. If you decide to use a hosted repository service, check that they perform off-site backups as part of the package; if they don’t, find another provider. If your repository is located on your local computer, it will be covered under your full system backup, as discussed in the previous step.

44 Creating a teaser website Once you’ve chosen a web app name and registered the domain, the next step is to create a simple ‘coming soon’ website. A good teaser page will pique the interest of visitors by deftly describing your app in just enough detail. It needn’t take weeks to plan and develop. A simple teaser page can be created in less than a day and will deliver a number of tangible benefits. First, it allows you to market your brand and benefits, even if passively to begin with. If you decide to talk publicly about your future web app, for example in podcast interviews, you can refer the listeners or readers to the teaser URL.

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A Practical Guide to Web App Success by Dan Zambonini

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